Archive for Maven Mastermind
Big Update: My "baby" arrived
Posted by: | CommentsI did it!
I'm so excited it looks like there is so much enjoy.” – Tia
Free Class: Curating on Behalf of (Not Marketing To) Your Clients
Posted by: | CommentsHere is the class recording from today, Wednesday, May 21st, 2008
How to stop "marketing to" your network and become a curator of irresistible ideas, services and programs.
I just read an article about a company that sends 3-5 emails per week to their email list and their newsletter readers couldn't be happier.
Their free newsletter subscribers are buying more often and the company is saving gobs of money that they had previously spent on expensive print advertisements. Amazing!
While I don't advocate sending loads of emails to your list each week, there is a reason why this is working so well for this company: their communication is relevant to their readers and they deliver an experience that is qualitatively different from their competitors.
You can learn to do this too.
Are your services relevant to your clients RIGHT NOW?
Are you anticipating what they'll need next?
Or are you doing what everyone else in your field is doing, offering the same type of programs and classes, day in and day out?
There is another way to present your work that is more creative, fun and profitable.
On Wednesday, May 21st from Noon - 1:15pm Eastern, I hosted an engaging discussion on the power of being soulfully relevant to your network and how this can help you serve your clients and make more money doing what you love.
Class Topic: How to stop "marketing to" your network and become a curator of irresistible ideas, services and programs.
In this one-time FREE tele-class, we'll take this concept and apply it to your spiritually oriented "change your life" business.
We discussed:
*How to discover what's going on for your clients right now that you can get paid to solve
*How to choose the most meaningful (and profitable!) issue to address in your services and programs
*Simple strategies to communicate with your email list so that your readers don't feel hounded but are thrilled to hear from you
*How being relevant can transform your relationship with marketing
And I'll be including plenty of time for Q&A and personalized group coaching for making all of this really, really doable.
Want more classes like this?
You'll love the Maven Mastermind where you get the consistent training, coaching and masterminding you need to present yourself as an expert in the wellness and personal growth field. Get the complete details here.
I enjoyed connecting with you today!
The NEW Maven Mastermind
Posted by: | CommentsA members-only community of health, wellness and “change your life” experts designed to educate, inspire and help you stay focused on presenting your unique message to the world consistently, effectively and powerfully.
A Mastermind brings great minds together to learn from one another. I’ve been part of some very high-level masterminds and I’ve found it incredibly inspiring to know there are people just like me, who are also working toward similar goals, consistently moving forward and allowing abundance into their life.
If you are health, wellness or “change your life” professional who wants to make a bigger impact with the work you love, then The Maven Mastermind may be right for you.
To your continued professional expansion,
Karin
The Passion into Power Tele-class Series
Posted by: | CommentsJoin me and other self-employed, wellness professionals for my "Passion into Power" tele-class series.
I'm really excited. I've been busy creating my new Maven Mastermind program. (Details about this coming next week!)
To celebrate my February kick-off I'm throwing a free, educational tele-class series on "Passion into Power" in January: I'll be sharing what I know on The Power of Being THE Expert, The Power of Meaningful Marketing, and The Power of Focus.
On each 1-hour call I will share info-rich, marketing how-to and leave plenty of time for on-the-spot coaching and Q&A with me, Karin Witzig, the Marketing Materials Maven.
The series will be fun, interactive and will inspire you to focus and promote your business in a more meaningful and effective way.
These free classes will give you a taste of what it's like to be a member of my new Maven Mastermind. (Even if you don't have plans on checking out what my Mastermind program is about, you're still invited to attend these calls as my New Year gift to you.)
So don't miss out! Click here to send me an email to reserve your place and get the class details.
Call 1: The Power of Being THE Expert
Learn the 7 ways to position yourself as an expert in the wellness industry and stand out from the crowd.
Thursday, Jan 17th, 2008 NOON – 1PM Eastern Time
Call 2: The Power of Meaningful Marketing
Discover how having a clear vision for your business creates consistent and powerful results.
Thursday, Jan 24th, 2008 NOON – 1PM Eastern Time
Call 3: The Power of Focus
Simple ways to organize your time, energy and clients for business growth and being seen as an expert.
Thursday, Jan 31st, 2008 NOON – 1PM Eastern Time
*See* you there!
Karin Witzig Rozell
The Marketing Materials Maven
Matching Your Image to Your Message
Posted by: | Comments
No one likes it, but it's true. Your potential clients make snap judgements about how you dress and present yourself in business.
How do you look professional without looking corporate? How do you dress to express your style, personality and business? Does your clothing match your message? How do you begin to upgrade your image without breaking the bank? Should you hire an image consultant? What the heck is an image consultant and do you have to be rich to have one on your "success team?"
Listen-in as I interview Dana Lynch of ElementsofImage.com. Dana specializes in teaching professionals how they can use the power of image to gain an edge in business and achieve their goals. She's a successful image consultant in Denver, Colorado who kindly agreed to share ways you can upgrade your clothing for your business.
If you’re clear about your marketing message (and have marketing materials to match), make sure how you present yourself in your website pictures, lectures and networking doesn’t blow all your hard work.
Here are some of the things we cover in this interview:
- The difference between a stylist, personal shopper and image consultant
- The ins-n-outs of working with an image consultant
- How an image consultant can benefit you (and save you tons of time and energy!)
- How can you use an image consultant to help you brand your business without breaking the bank
- Dressing dos-n-don’t’s
- What key phrase helps you shop and dress to match your business goals
- Client case studies of how business owners use their image for publicity
- Over a dozen simple ideas for upgrading your clothing and image
- How to find your own image consultant (they’re not as expensive as you might think)
- How to network and integrate an image consulting services into your business
- And much more
This is a fun, edgy conversation about something that is often overlooked in presenting your message to the world.
So grab a refreshing beverage, pen and paper and get ready to take some notes!
And here's the article on "clustering your wardrobe" the Dana and I refer to near the end of the call.
To your professional expansion,
Karin
Learn more about revamping your marketing materials and being seen as an expert by signing up for my newsletter. Get the details here.
