Free Resource: For Writing Good Class Titles
By KarinThe title of your class, workshop or special event is a make or break deal.
It's what inspires your reader to read more or skip the description all together.
You can even bypass writing a class description with a stellar class title.
The next time you write a title for an upcoming event, run it by the free "Emotional Marketing Value Headline Analyzer" tool offered by American Marketing Institute.
You type in your title or headline and it gives you an instant score on the intellectual, empathic and spiritual relevancy it expresses.
It can be fun playing with your title a bit and see what gets a higher score.
Here's a little marketing secret that may help you understand the importance of this free tool:
- People don't usually say yes to logical reasoning alone
- But when combined with heart and emotion, that's when the magic happens
- Logical + emotional = connection and relevancy with the person reading your class title
Now you've got their attention.
And once you have someone's attention, you can begin transforming lives with the work you do.
Here's the free resource again: http://www.aminstitute.com/headline/index.htm
Hope this helps!
Karin
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