Marketing Material Tip: Better Option for 6-mo Lifestyle Programs

When designing your programs, it's important to consider what lengths of time have a pre-conceived notion that may not be conducive to your clients saying YES to your services.

For example, a 6 month length program has an immediate "time-stamp" in your client's mind: "That's half a year!"

A better option might be to create a 5 or 7 month program.

This amount of time is less definable, more fluid and easier for the client to say yes too.

The number 5 or 7 also just feels friendlier.

And few, if anything, in life correspond to a 5 or 7 month time-span.

Yet it's still substantial enough to create a powerful lifestyle shift but without the loaded time frame of 6-month or "half a year" programs.

Hope this helps!

Karin

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